Ars Technica sold more copies of the Kindle edition of its Lion review than you think

Co-founder and editor, Ken Fisher:

It’s the same review that you get for free on Ars. You don’t have to pay for it, but people have: The ebook sold 3,000 copies in the first 24 hours.

You read that right–in just 24 hours, a review of a new operating system made $15,000.

Color me impressed, especially considering that relatively few people own Kindles (their loss), and that the Kindle version of the review is $5, which is the monthly cost of a (premier) subscription to the site.